Tired of Black Friday emails that fall flat?
Don’t settle for mediocre emails—get the strategy and templates to make this Black Friday your breakthrough campaign
Not an easy job.
The best campaigns are actually very strategic.
Each email plays a very specific role because at the end of the day, your Black Friday deal is competing not just with your closest competitors, but with thousands of other brands who are all after the same thing:
Your customer’s attention, budget and commitment.
So, you could do it like everybody else…
Or you could make sure that even your Black Friday emails do a stellar job of communicating the kind of value you want your brand to be known for.
In this course, you’ll learn exactly how to write Black Friday emails that get opened, clicked, and convert into sales. I’ll walk you through each email type—announcements, social proof, urgency, and even handling objections—all backed by real-world examples and proven templates. This isn’t a copy-paste job; it’s a strategy you can tailor to your brand and your audience.
This is not a Flash Sale, so prepare for more than 1 day
It’s Not Just About the Discount
FREE PREVIEWTypes of emails: The announcement
Types of emails: Social Proof + Testimonials
Types of emails: Objection handling
Types of emails: Urgency + last chance reminders
Types of emails: Value + Benefits
Your Email Templates
3? 5? 10? Well, I’m writing dozens each year.
On average, it's about 70 per year for multiple course creators.
I’ve been doing this so many times now that I’ve been able to create a framework. And even though some brands have a different tone of voice, offer or audience, I don’t have to reinvent the wheel every single time I write a Black Friday campaign.
And wait… IT GETS BETTER.
Not only do I have a framework and a process that allows me to skip 70% of the hard work, BUT, I am comfortable with the strategy I propose, because of the tests and results from previous years.
And that my friend removes so much of the guesswork.
And if you really want to make writing this year’s Black Friday emails so easy it’s almost unbelievable, just get my strategy + templates.
Black Friday emails that don’t suck teaches you the types of emails I use when writing for my clients and it gives you access to templates.
Easy peesy, right? Get your access below.
Not theory, not some random tactics.
It's a collection of tested and winning strategies from a conversion copywriter's Black Friday toolkit